Category Management Coaching Cards

£19.99

in stock

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If these cards don’t help you become the best version of yourself, return them
for a full refund. No fuss.

Prices include P&P within the United Kingdom. The rest of world P&P added at checkout.

We devised the 73% funnel to help Category Managers focus and ‘funnel down’ on what is important. The idea is that by following this Category Management process you will develop greater shopper understanding.

Considering buying +100 sets? Contact us

Do You Want to Improve Your Category Management Skills?

Our Category Management Coaching Cards are for everyone that wants to improve their understanding and skills.

We devised the 73% funnel to help Category Managers focus and ‘funnel down’ on what is important. The idea is that by following this Category Management process you will develop greater shopper understanding. This, in turn, will help increase the landing rate of opportunities that reach the store. Our self-coaching cards guide will provide you with questions, challenges and thought provocation to help you become an even better Category Manager.

Using these Category Management Coaching Cards will enable you to:

  • Ask yourself the questions that you don’t want to be asked.
  • Identify which area, from data to store are your weakest.
  • Significantly increase your current landing rate – The number of recommendations you make to retailers that land in store.

Who Are the Category Management Coaching Cards For?

Whether you are a Category Manager, Commercial Manager, Account Manager of Category Analyst, you can challenge yourself, or support your colleagues, by applying our unique 7- Stage Funnel Model as a framework, these cards are an easy and accessible way to increase the landing rate of your opportunities.

What Do You Receive?

65 coaching cards (plus other supporting cards). The size of playing cards. They are separated into the 7 stages of the Funnel model. Additionally, each coaching card has a question relevant to that stage.

Screenshot from MBM category management coaching card video
Our Category Management coaching card video shows you what you get in the deck and how to use the cards.

Free Online Tool

Here you will find a 3rd of the deck free. The printed deck you buy is 65 cards.

Read the Ultimate Guide

Click the image below:

MBM banner for The Ultimate Guide to Category Management
Improve your category management skills with our ultimate guide
Grace Anthony

Grace Anthony

Brand Manager

aston manor

5 Stars

Working with Darren has been a game-changer for me

He has an incredible ability to help me recentre and find clarity, even in the midst of chaos. Through his open, thought-provoking questions, he doesn’t hand over answers but instead empowers me to critically challenge my own thinking. Every session with Darren feels like a journey, and I always walk away with new perspectives and actionable insights.

learn-with-usFAQs

Got Questions? We’ve Got Answers.

Everything you need to know about our training, ROI, custom solutions, and more

Frequently Asked Questions

MBM provides soft skills training such as negotiation, time management, and leadership, tailored to your team’s real-world challenges.

Training is available face-to-face, online, or in a blended format to suit your team’s location and learning preferences.

Our trademarked Sticky Learning® ensures that learners retain and apply knowledge in their day-to-day roles.

We provide tools and frameworks that track behavioural changes and performance improvements over time.

While some results are immediate, true behavioural change takes time—our methods focus on long-term, sustainable improvement.

Yes, we offer coaching support and assessments to reinforce learning and measure progress.

MBM is headquartered in Aylesbury, United Kingdom, and offers training services nationwide.

Yes, we provide remote training globally and can arrange in-person sessions abroad on request.

Absolutely. We offer on-site training tailored to your schedule and environment.

You can enroll directly through our website or contact our support team for custom packages.

Yes, we provide discounts and tailored learning paths for team and department-wide enrollments.

We accept all major credit cards, bank transfers, and purchase orders for corporate clients.

It’s our proprietary training method designed to ensure that learning sticks and gets applied back in the workplace.

It focuses on real behavioural change using repetition, coaching, and real-life application.

Yes, it’s adaptable and has been proven effective across various sectors, especially FMCG and retail.

Our clients include top brands in the grocery sector and large corporations seeking soft skills training.

Yes, you can explore client testimonials and detailed success stories on our website.

Clients have reported increased productivity, improved team morale, and measurable ROI in behavioural change.

Still have questions?

We'd love to help. Contact our support team for personalised answers. Contact our experts — we’ll guide you every step of the way.

learn-with-us

Testimonial

Their Words Speak
Louder Than Ours.

Real feedback from professionals we’ve trained and worked with.Real feedback from leaders we’ve helped grow — still using what they learned, still seeing results.

Rob Fox

5 Stars

I have come away genuinely feeling like I can make a difference to how I manage my time and the different projects that I have to manage on a day to day basis.

Rob Fox

Findel , Head of Software Engineering

Laura Hickie

5 Stars

I really enjoyed the day. Learnt some really good things from it. So I think the biggest
thing for me is that I’ve learnt how to manage my task list much better.

Laura Hickie

O’Brien’s

5 Stars

“I had the pleasure of attending [Executive Coaching] sessions with both Darren and Sally and I am still using what I learnt today.”

Richard Ellett

UK SENIOR NAM , Seatriever

5 Stars

“I really enjoyed my 1-2-1 training with Andy. After finishing my apprenticeship at Greenyard I was transitioning into my new role as a junior account manager and didn’t feel like I had some of the skills and confidence to do my new job well.

Asha Bhalsod

FOUNDER , Etopia Consultancy LTD

5 Stars

“Initially I was very sceptical of the whole concept; to me it was being placed into a box and “this is were you are”.

Kim Matthews

Commercial Director, O’Brien Fine Foods

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