Masterclass for GSCOP: Book Author
This 2 hour GSCOP Masterclass is for Sales & Marketing teams working for Suppliers to the major UK Supermarkets, who have heard of GSCOP and want to know more. This Masterclass is an introduction to and a Q&A discussion with the book Author of ‘A Complete Understanding of the Groceries Supply Code of Practice’ – Darren A. Smith.
This is not training because GSCOP is a little like reading the dictionary, you can’t learn it, but be aware of what it contains and use it as you need to. To ‘use’ GSCOP you need to use your negotiation skills and influencing skills, which can be learnt on our training courses.
 | Overview of the GSCOP: Book Author MasterclassSales Directors, Marketing Directors, and Account Managers have usually heard of GSCOP and either dismissed it as something the Supermarkets do, ignore it completely as a ‘type of law’, or found out something about it, but not enough to talk about it competently. Our Masterclass is delivered by the Author of the book and an ex-supermarket buyer to the big four supermarkets. He will share with you his understanding from having read over a 1,000 pages on GSCOP and discuss what this means for Suppliers, Supermarkets and how you might begin using GSCOP positively. |
 | GSCOP Masterclass with the Book Author Investment, Time and DurationThis GSCOP Masterclass is 2 hours for up to 12 people and only costs £750+vat (£62.50 per person). To achieve this cost we require an hour with a decision maker to discuss training.
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 | Copy of the GSCOP Book from the MasterclassBook your GSCOP Masterclass to receive a printed copy of the book valued at £9.95 for every attendee. |
Carol Ford, Apple and Pear Polisher, AC Goatham & Son, talks about the GSCOP Masterclass:
Testimonial from Eamonn Kavanagh, Head of Retail at JF Renshaw
Darren was recommended to me by a former colleague who had used Making Business Matter specifically to delivery GSCOP training and I wasn’t disappointed. From the moment that we engaged I was filled with the confidence that Darren would deliver, and deliver well as he certainly knows his chosen subject matter. Combined with a credible and proven retail background Darren was both personable and experienced and delivered eloquently, informatively and in a friendly style that worked well with my team particularly as our session included colleague’s from both commercial and cross functional disciplines. GSCOP is such an important subject and we clearly had knowledge gaps prior to our training session but I can comfortably say that now the whole team are more informed, more aware and have a much clearer understanding of the code. Thank you”.
Testimonial from Andy Oliver, Commercial Director at Hayden’s Bakery
“…Following a recommendation from another group company, we brought Darren in to give a GSCOP masterclass. I have previously experienced GSCOP training with Lawyers and thankfully Darren’s approach was much lighter and more engaging. The Team’s feedback was very positive and they are all looking at this important area from a different perspective. Thank-you…”
