Influencing Skills Training

Course Outline

Many of us fail to influence because we don’t realise it takes a skill to do so. It is not an inborn talent. While some take to it like fish to water, the majority of us must work hard to learn and develop it. This CPD accredited Influencing Skills training supports Learners to get more of what they need in a positive way.

Influencing Skills Training

This is an Influencing Skills training Course of 1+1+1 classroom days, spaced over 4 months. Specifically designed for suppliers to the UK Grocery Industry, it includes support in between training days designed to make the learning stick. You will experience our unique training method Sticky Learning ®.
The course will be delivered by a world class tutor that has worked in the UK Grocery Industry. In addition, like all of our training courses, it includes our ROI guarantee.
This training course will help Learners to better influence buyers, NPD teams, and supply chain teams by harnessing interpersonal and communication skills. It will give them tools, techniques, and confidence to better deal with situations where effective persuasion skills are essential. Thus, leading to improvements in individual performance, and winning more negotiations for the business. After all, that multi-million-pound deal is too important to jeopardise by not influencing enough or using the wrong approach.

Learning Objectives

By the end of this Influencing Skills training course, the Learner will be able to:

Use a variety of tools, including positive self-talk and visualisation, to strengthen self-awareness and inner confidence.
Demonstrate body language that is congruent with the message that they wish to send.
Read and recognise what might lie behind the body language used by others and use this positively to enhance relationships.
Demonstrate a range of NLP (Neuro-Linguistic Programming) techniques, including mirroring and matching, to create and strengthen rapport with others.
Demonstrate the skills of an assertive approach to influencing, depending on the situation.
Hopefully, the term ‘Sticky Learning ®’ has intrigued you. Whilst you probably also guessed a sense of what it is about.
In short, Sticky Learning ® is our own unique learning method. A method that we have developed to help Learners Realise more of what they have learnt. To help them be able to Recall more of what they have learnt. And Retain more of what they have learnt. Furthermore, in 2016 we upgraded this unique training method to include habits formation. We feel this has become a big part of helping Learners to use more of what they have learnt.
This is good for our clients. It means that the money they spend with us is better invested than with other training providers. This is because, by following our methods, the learning is put to use for longer.

Making the Learning Stick

Your tutor for the Influencing Skills training course will be one of the following:

Sue Raeside:

After 15 years of store management and people development roles within one of the big four UK supermarkets, Sue has spent the last 12 years in learning and development. As a highly experienced facilitator Sue specialises in personal effectiveness and management skills development, through experiential learning and feedback that builds confidence. In the classroom. Sue is less about theory and more about practise and application.
When not in the classroom, Sue is often found cycling, playing tennis or dragging friends and family round charity fun runs. She doesn’t sit still for long!

Alison Cassidy:

Alison is pragmatic and results-driven, specialising in design, delivery and facilitation of personal, team and leadership development, behavioural training and change management via facilitation and coaching.  She has project managed SME led programmes, capability frameworks/assessments and designed her own programmes.  Alison has worked across fast moving consumer goods (FMCG), financial services, oil, gas and energy, public sector, retail and third sector.
Outside of work Alison can be found in the Girl Guiding community, running both Rainbow and Ranger units.  She is also a trustee of a charity and uses this to support others with the same condition as herself.

Influencing with Impact has helped me to understand how my body language and mannerisms communicate subconscious messages to my audience, what I needed to control and the simple ways to be more influential. I thoroughly enjoyed this course and came out with various approaches to improving my deliverance and influencing impact, which I put into practice immediately."

Carol FordAC Goatham & Son

Ideal Learners

Our Influencing Skills training course is for people that influence supermarket buyers, supermarket developers, and supermarket supply chain teams. Moreover, it is for anyone that wants to increase their self-awareness about how well they impact and influence others. Maybe you are delivering projects and initiatives internally or externally and want to ensure your persuasion skills are the best they can be. Alternatively, it is for those who, in their performance reviews or development plans have had a need identified around their influence.
10 Learners because this drives enough discussion between the learners to explore the skill well, whilst not too many that any single Learner gets ‘lost’ in the debate.
If you do not have up to 10 people please check out our 121 Executive Coaching, which can help just you to learn this skill.
Alternatively, contact us and we will do our best to tailor to your specific needs.

Learners Per Course

10 Learners

Training Topics Covered

Influencing Skills training is over 3 (1+1+1) days, spaced over 4 months.

Often underestimated as a ‘pink and fluffy’ skill, yet Influencing Skills training can be the cornerstone of getting what you want from others. This series helps Learners be the best version of their influencing-self.
We adapt our courses to the individual needs of our clients. However, our Influencing Skills training typically covers the following:
1. Refresh on ‘Learning To Learn’.
2. ‘Thinking Up’ your impact – creating a positive mindset.
3. Building rapport: Visual, auditory and kinaesthetic thinking.
4. The Trust Equation.
5. Hilltopping – the power of empathy.
6. The power of words, voice and body.
7. The Circle of Influence.
8. The push and pull approaches to influence;
  • Push skills: Expressing views, stating proposals, and making requests.
  • Pull skills: 3-Level questioning, listening to understand, and not to judge.
9. TA’s Ego States – parent/adult/child.
10. My ‘One Chance’ message rehearsal and feedback.

Interested in This Influencing Skills Training Course?

Let us help you to sell it to your boss, because two heads are better than one!


£225 per Learner per day.

The total cost for up to 10 Learners for the 3-day Influencing Skills training course is £6,750 plus vat. This includes sticky pieces, and the 5 level evaluation ‘Chain of Evidence’.
The training is held on-site at the client’s premises. Alternatively, we can organise an off-site venue and charge it back to the client.
There are many evaluation methods for training. Each tries to find the holy grail of return on investment. We use Donald Kirkpatrick’s four level training evaluation model as a base. Why? Because it has stood the test of time, since 1953.
1: Reaction: How did the Learners react to the training?
2: Learning: How much learning did the Learners get?
3: Behaviour: How much have the Learners used the learning?
4: Results: How much effect did the Learner’s learning have on performance?
Few training providers measure the return on investment beyond the level 1 reaction. We have added one further level:
5: Sponsor: How much did we achieve the sponsor’s objectives?

Measuring Return on Investment

Training Course Duration

At MBM we no longer offer 1-day courses due to their limited effect.
This Influencing Skills training course benefits from our Sticky Learning ® unique training method. This enables Learners to learn more, learn more quickly, and learn more easily.
Sticky Learning ® is a key part of the 4 month training course. It consists of pre-work, Learning To Learn 1/2 day training course, a Foundation day training course, an embedding day, and an Advanced 1 day training course (4 months after the Foundation training course).
In between the Foundation training course and the Advanced training course, the Learner will be challenged to complete ‘Sticky Pieces’. This appeals to the 70:20:10 learning model. These are desk-based activities that help the Learner to change their long term behaviour by identifying a habit that they wish to adopt to embed the new skill.
The Learner is also given:
1. Access to our skill specific and learning objective specific ‘Knowledge Vault’.
2. Email and telephone support throughout the training course.
3. An option to bolt on ‘Individual Coaching’ to support the Learner further.
4. An option to bolt on a 1/2 day ‘Annual Refresh’ to further enhance the learning in the future.

Book Now

Contact us to learn more about how Influencing Skills training can help you.