Communicating poorly, as a supplier to the supermarket, or internally briefing another department about a supermarket’s needs, can be costly and leave a poor impression with the supermarket. This CPD accredited Communication Skills Training supports Learners to get their message across succinctly, effectively, and leaving a positive lasting impression.

This is a Communication Skills Training Course of 1+1+1 classroom days, 4 months apart, with support in between training days designed to make the learning stick. You will experience our unique training method Sticky Learning ®, the course will be delivered by a world class tutor that has worked in the UK Grocery Industry, and our ROI guarantee is included.

Specifically designed to meet the specific and challenging demands of grocery suppliers to major UK supermarkets. This training course will change the way Learners approach communication giving them tools, techniques, and confidence to more better deal with situations, leading to improvements in performance.

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Learning Objectives

  • By the end of this Communication Skills training course the Learner will be able to:
    • Identify other people’s communication styles and needs.
    • Recognise body language and what it might mean.
    • Grow relationships through more powerful communication.
    • Prepare better for group communication and be able to demonstrate what clear communication looks like.
    • Communicate more effectively in person, using the phone, and using email.
    • Assertively deal with ‘political’ communication and conflict communication.
Topics covered

Communication Skills Training Topics Covered

  • Individuals and teams absolutely depend on being able to communicate with each other because without this ability there are no teams that deliver, no departments that achieve, and no partnerships that work. Effective communication is essential to the success of every business.
    • Refresh on ‘Learning To Learn’.
    • Barriers to effective communication.
    • Communicating with confidence.
    • What others say others may not hear.
    • Good listening skills.
    • Good questioning skills.
    • Improving your concentration when listening.
    • Demonstrating your appreciation of other people’s point of views.
    • Identifying and using different communication styles.
    • Dealing with frustration and demotivation.
Ideal learners

Ideal Learners for Communication Training

For everyone that understands that how they communicate has an impact on the impression they leave, how much they get done, and how effectively it gets done. Great communication skills are vital to achieve better performance.


Testimonials for Communication Skills

I particularly loved the NLP techniques of ‘El Bow’ and the story about the bumble bee. They will stick with me forever, particularly when I am talking to the buyers”.

For more testimonials visit written testimonials or video testimonials.

Making the Learning Stick

Hopefully the term ‘Sticky Learning ®’ has intrigued you, whilst you probably guessed a sense of what it is about.

In short Sticky Learning ® is our own unique method that we have developed to help Learners Realise more of what they have learnt, be able to Recall more of what they have learnt, and Retain more of what they have learnt. In 2016 we further upgraded this unique training method to include habits formation as a big part of helping Learners to use more of what they have learnt.

This is good for our clients because it means that the money they spend with us is better invested than with other training providers because the learning is used for longer.

Course duration

Training Course Duration

At MBM we no longer offer 1 day courses due to their limited effect.

Our Sticky Learning ® unique training method enables Learners to learn more, learn more quickly, and learn more easily. Sticky Learning ® is a key part of the 4 month training course consisting of pre-work, Learning To Learn 1/2 day training course, a Foundation day training course, an embedding day, and an Advanced 1 day training course (6 months after the Foundation training course).

In between the Foundation training course and the Advanced training course, the Learner will be challenged to complete ‘Sticky Pieces’, which appeals to the 70:20:10 learning model. These are desk based activities that help the Learner to change their behaviour long term by identifying a habit that they wish to adopt to embed the new skill.

The Learner is also given:


Learners Per Course for Communication Skills Training

10 Learners because this drives enough discussion between the learners to explore the skill well, whilst not too many that any one Learner gets ‘lost’ in the debate. If you do not have up to 10 people please checkout our 121 Executive Coaching, which can help just you to learn this skill.



For 10 Learners the cost is £225 per Learner per day. The total cost for up to 10 Learners for the training course of 3 days, including Sticky Pieces, and the 5 level evaluation ‘Chain of Evidence’, is £6,750, plus vat. Either held on-site at the client’s premises, or a an off-site venue can booked and charged back to the client.

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Measuring Return on Investment

There are many evaluation methods for training, each trying to find the holy grail of return on investment. We use Donald Kirkpatrick’s four level training evaluation model as a base because it has stood the test of time, since 1953.

Level 1: Reaction: How did the Learners react to the training?

Level 2: Learning: How much learning did the Learners get?

Level 3: Behaviour: How much have the Learners used the learning?

Level 4: Results: How much effect did the Learner’s learning have on performance?

Few training providers measure the return on investment beyond the level 1 reaction. We have added one further level:

Level 5: Sponsor: How much did we achieve the sponsor’s objectives?

Read more about our 5 level evaluation tool and see an example report – ‘Chain of Evidence’.


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