How to Develop a Category Management Strategy
What is Category Management? Let’s break down the words of a Category Management Strategy. Then we’ll take a look at…
Read ArticleCategory Management Training Masterclass
Masterclass Overview
This Category Management Training Masterclass is for Sales and Marketing teams working for suppliers to the major UK supermarkets, that want to identify more actionable insights which will lead to real category growth using Category Management.
(Here is details of the full Category Management training programme).
Many suppliers are frustrated by the ‘Powerpoint treadmill’ and the lack of actionable category insights, leading to poor category growth. ‘Actionable Insights’ is the objective of this masterclass and using our tools you can identify & action your category’s sales & profit opportunities.
Our Masterclass is delivered by an ex-supplier marketer to the big four supermarkets and he will share with you the training and the tools that have delivered millions of pounds for our clients.
