1. Identify More – Information to Insight
By the end of this training, the learner will be able to:
- Understand the differences between observation and insight.
- Know how to create insights from observations, and how to assign an opportunity value to them.
- This course has been designed exclusively for Nielsen Clients.
- The duration of this session is 1 hour.
- The tutor of this session has 25 years of Category Management experience.
Purchase our other courses below:
- Part 2: Sell More – Insight to Recommendation
- Part 3: Land More – Recommendation to Implementation
- Purchase all 3 sessions with a saving of £48!
“The MBM I2I training was insightful and was able to give us tools and methods to better utilise data to provide true business insight, and be able to then create better sales presentations, and land more business. The delivery was in a relaxed atmosphere, in small groups tailored to the proficiency of the attendees. A useful 3 hours of my time to understand and positively impact our business growth”. Nitesh Shah, Geeta’s Foods Ltd
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