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Charles Jennings

By Apr 4, 2018

“This series of guides sets out to provide solutions to three extremely common issues faced by the vast majority of organisations irrespective of their size, location or nature of their enterprise. The issues roll up into a single challenge. How can we make sure that the time, effort and resource invested in training reap rewards? This challenge has been a thorn in the side of training and development professionals and their stakeholders for a very long time. Mary Broad and John Newstrom’s work in the 1980s and Broad’s book, ‘The Transfer of Training’, spelt the answer out clearly.

For training to be effective, it needs not only to be designed well, but also needs support from managers back in the workplace. Darren Smith has provided 16 straightforward solutions that address these issues, from practical advice on distilling learning and converting it into behaviour change (‘real’ learning) and mindset change, to effective engagement. Covering approaches from mind mapping and ‘trigger’ habit development, Smith offers practical actions to extend the impact of training beyond the classroom and back into the workplace.

The profession will welcome these guides and the help they offer”.
Charles Jennings, Founder of the 70:20:10 Learning Model, talks about the Free Guides

Darren A. Smith

About Darren A. Smith

Darren has been working in the world of UK Supermarkets and Suppliers for over 20 years. He began his career as a buyer at one of the big 4 UK supermarkets and after rising through the ranks he decided to leave after 13 years and set-up Making Business Matter. For the last 14 years he has run MBM, which is a training provider to the UK grocery industry. Helping suppliers to the big four supermarkets to develop the soft skills that will secure them more profitable wins.