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Read and listen to over 650 learning and development articles & podcasts, to further your knowledge across soft skills areas.


Category Management Tips
A seven-part funnel explaining the category management process

Category Manager e-Assessment

Are You a Great Category Manager? Category management is about identifying opportunities, selling opportunities, and landing opportunities that drive category…
Category Management Tips
Cartoon ninja wearing a tie in a pink sticker

42 One-Sentence Category Management Tips to Identify, Sell & Land More

Identify, Sell and Land More Opportunites with These Category Management Tips Category management is the process of grouping like products into…
Category Management Tips
Two women drinking wine and cheers

Channel 4 Luxury Christmas for Less Talks to Our Industry Expert

MBM Speaks with Channel 4’s Luxury Christmas for Less Programme Channel 4 approached our Founder, Darren A. Smith, as an…
Category Management Tips
Food delivery

The Growth of Rapid Food Delivery Across the Globe

Takeaway, Grocery Shopping or Amazon, We’ve All Experienced Food Online Delivery During the pandemic, this industry nearly doubled, for example…
Category Management Tips
Business graphs paper and calculator on table

Estimating Numbers: A Tool to Manage People’s Expectations

Estimating Numbers is Hard When There are Many Variables and the Expectation of Everyone is For You to Identify ‘the Number’.…
Category Management Tips
A pile of foods high in salt sugar and dat

HFSS Foods & Their New Legislation Around the Globe

The New HFSS Foods Legislation? What it Means… As part of the government’s intention to combat childhood obesity, new HFSS…
Category Management Tips
Top view of Oxford building

OISA: Oxford International Supplier Academy

What is the O.I.S.A (Oxford International Supplier Academy)? This is a subsidiary of Making Business Matter. MBM is a soft…
Category Management Tips
Woman checking shopping list

Category Creation: Use the Shopper’s Language or Get Left Behind

“Let’s Promote Top Fruit” says my apple buyer. The year is 2001, and I am in my first fruit buying…
Category Management Tips
The word Strategy in Scrabble tiles

How to Develop a Category Management Strategy

What is Category Management? Let’s break down the words of a Category Management Strategy. Then we’ll take a look at…
Category Management Tips
Coloured pins in a calendar

Promo Calendar: Common Mistakes Account Managers Make #4

How to Plan For Your Account Plan! Written by Darren A. Smith for KamCity. Promo calendars and account plans usually…
Category Management Tips
Negotiating at meeting

Plan to Negotiate: Common Mistakes Account Managers Make #3

Don’t Forget to Plan to Negotiate Written by Darren A. Smith for KamCity. You need to prepare to sell and…
Category Management Tips
2 women buying and selling

Sell What They Need: Common Mistakes Account Managers Make #2

Start Selling Buyers What They Need Written by Darren A. Smith for KamCity. Sell what buyers need No.2: Don’t Sell…
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